The Kuwait Central Blood Bank (KCBB) on Monday evening marked World Blood Donor Day with the launch of a new youth-oriented campaign, 'Club 25,' as well as honoring those who donated blood more than 100 times and the major firms which help and participate in KCBB events. The focus of the 2010 World Blood Donor Day was on young donors, with the slogan for this year's campaign being 'New Blood for the World.' As the demand for blood for transfusions increases worldwide, young people can make an important and possibly life-saving contribution by donating blood and by recruiting other young people to become donors.
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